Welcome to the ZoGG.
WhatZoGG!?!What's a ZoGG?
A ZoGG is one of those moments you can't explain and never forget.
- You think of an old friend, and your phone lights up with their name.
- The song on the radio answers the question you just asked.
- The parking spot opens right on cue.
Everyone describes the feeling a little differently. Tap the Z to hear how ZoGGsters put it.
It feels like…
A cosmic wink
Tap "I've felt that" when one rings true.
See the many other ways to describe a ZoGG
ZoGGs find people who are paying attention.
ZoGGster is a practice as much as an app. These six small on-ramps bring you back to right now, which is where ZoGGs happen. Try one today.
The Replay
At the end of the day, replay one moment that made you smile. Notice what had to line up for it to happen.
Name It Before It Happens
Say out loud what you'd love to see today. Then keep your eyes open for it.
The ZoGG Walk
Ten minutes, phone in your pocket, eyes up. Count the little winks along the way.
Borrow a State
Think of someone who lights up a room. Walk into your next one the way they would.
The Gratitude Flip
Turn one small annoyance into a thank-you, and watch what shifts.
Share the Magic
When a ZoGG happens, tell someone right away. Sharing it makes it real, and makes room for the next one.
ZoGGster Talks
Short conversations about noticing the magic in an ordinary day.
A way of life, a practice, a community, and an app.
ZoGGster grew out of Paresh Shah's teaching on noticing the magic in everyday life. Seminars, workshops and courses are on the way, along with a community of ZoGGsters to practice with and celebrate the wins.
- SeminarsEvenings with Paresh on living the ZoGG way.
- WorkshopsHands-on sessions to sharpen your ZoGG sense.
- CoursesA deeper path, at your own pace.
- CommunityZoGGsters near you, and online, sharing what they notice.
Catch a ZoGG the moment it happens.
Tap the Z, add a word or a photo, and your squad feels it with you.

Tap the Z to log a ZoGG and share it.

Every send ripples out. No two are the same.

As many ZoGGsquads as you like, with up to 12 of your people. ZoGG one with a tap.

Every ZoGG you've sent and received.

Your ZoGGPowers, and what a ZoGG means to you.
Get ZoGGster.
Leave your number and we'll text you when ZoGGster is ready. That's the only thing we'll use it for.
The ZoGGsters behind it
- Paresh ShahZoGGster in Chief
- Lizz OsborneZoGGWizz
- Brian KachnowskiZoGGchitect
- Michael CarychaoZoGGineer
- Eliza ShahZoGGseer
- Edward Castro-MarquesGenZoGG
- Cathie SucheckiZoGGsmith
Making miracles ordinary.
The timely call. The song that finishes your thought. The parking spot that opens right on cue. Small wonders are happening all the time, and most of them slip by unnoticed. ZoGGster helps you catch them, name them, and share them with the people you love. The more you notice, the more you find.